Product Strategy for High Technology Companies / Michael E. McGrath
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| Product Strategy for High Technology Companies / Michael E. McGrath | |
| Publisher: McGraw-Hill Education | |
| Availability:Usually ships in 2-3 business days | |
| Sales Rank: 834883 | |
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One of the key determinants of success for today s high-technology companies is product strategy and this guide continues to be the only book on product strategy written specifically for the 21st century high-tech industry. More than 250 examples from technological leaders including IBM, Compaq, and Apple plus a new focus on growth strategies and on Internet businesses define how high-tech companies can use product strategy and product platform strategy for competitiveness, profitability, and growth in the Internet age.
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Now you can buy Books online in USA,UK, India and more than 100 countries.
*Terms and Conditions apply
Disclaimer: All product data on this page belongs to
.No guarantees are made as to accuracy of prices and information.
