Personal Finance: Turning Money into Wealth (5th Edition) / Arthur J. Keown

KEY BENEFIT: Through the presentation of the Ten Fundamental Principles of Personal Finance, this text empowers readers with the knowledge they need to successfully make and carry out a plan for their own financial future.

FINANCIAL PLANNING; MANAGING YOUR MONEY; PROTECTING YOURSELF WITH INSRUANCE; MANAGING YOUR INVESTMENTS; LIFE CYCLE ISSUES

MARKET: This text’s easy-to-read and relatable pop-culture references make it a must have for those who want to master their own finances.