International Business / C W L Hall

Market-defining since it was first introduced, International Business, 4e by Charles W. L. Hill, continues to set the standard for international business textbooks. His expertise lends itself to a book that is thorough and up-to-date. Because many issues in international business are complex, they necessitate exploration of pros and cons of economic theories, government policies, business strategies, organizational structures, etc. The author challenges the often shallow explanations that other books offer, while maintaining a tight integrated flow between the chapters. Hill's book is practical in nature, focusing on managerial implications of each topic on the actual practice of international business. The author's passion and enthusiasm for the international business arena is apparent on every page as he strives to make important theories interesting, informative, and accessible to all students. Features include: Content changes have been made to every chapter to reflect the dynamic nature of international business. Current events are discussed within the context of the appropriate theory. Students make the connection between the event and text material and can relate to the world outside of the classroom. Highlights include: Chapter 1: Globalization- the section dealing with the debate between scholars on the merits and drawbacks of globalization has been expanded. This debate is concerned with the impact of globalization on job security, income levels, labor policies, economic growth, the environment, and national sovereignty. Chapter 12: The Strategy of International Business. An emerging theme in the strategy literature has been the extent to which multinational companies can leverage the skills and competencies of their foreign subsidiaries, using them to benefit the entire corporation.
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