Managerial Economics & Business Strategy w/Data Disk / Michael Baye

Book Cover Managerial Economics & Business Strategy w/Data Disk
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/ Michael Baye
Publisher: McGraw-Hill/Irwin
Availability:Usually ships in 4-5 business days
Sales Rank: 3877379
ISBN-10: 0072818638
ISBN-13: 9780072818635


Baye's Managerial Economics and Business Strategy is one of the best-selling managerial economics textbooks. It is the first textbook to blend tools from intermediate microeconomics, game theory, and industrial organization for a managerial economics text. Baye is known for its balanced coverage of traditional and modern topics, and the fourth edition continues to offer the diverse managerial economics marketplace a flexible and up-to-date textbook. Baye offers coverage of frontier research in his new chapter on advanced topics. The Fourth Edition also offers completely new problem material, data, and much more.
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