Japanese Automobile Industry (Applied Psychology: Individual, Social) / Shimokawa, Koichi

Book Cover Japanese Automobile Industry (Applied Psychology: Individual, Social)
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/ Shimokawa, Koichi
Publisher: Bloomsbury Academic
Availability:Usually ships within 3 to 5 days.
Sales Rank: 5149202
ISBN-10: 0485112701
ISBN-13: 9780485112702


An account of the Japanese automobile industry, which focuses on its business success as a relative latecomer to the worldwide market. It profiles the leading producers, such as Toyota, Nissan, Honda and Mitsubishi, and highlights the features of their success in management and design.
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