Life Planning: A Banking Manifesto / George Kinder, Mary Rowland

George Kinder s book is simultaneously three books in one. Co-authored by former New York Times personal finance columnist, Mary Rowland, the book contains in the form of a manifesto George s vision for what the financial services industry must become to regain our trust. It also introduces Life Planning and shows consumers how to integrate their personal searches for freedom with the financial architecture that supports them. And it contains a guide to finding financial advisors they can genuinely trust.

The three books within the book:

First, the book is an inspiring step-by-step description of how Life Planning, either as a self-help phenomena, or as a global movement in financial services, transforms peoples lives. Filled with dramatic stories of change, it gives the reader access to the skills necessary to do Life Planning for themselves. With those skills, you will be inspired to design your own life of personal satisfaction, authenticity and freedom, and then deliver it with its appropriate financial architecture.

Second, for those who want help developing your Life Plan, including its finances, it will provide an honest and easy-to-follow guide to choosing a financial advisor whose mission is to deliver you into your life of choice, the life of your dreams, with clarity and integrity. This person will be different from most advisors in large institutions. He will act in your interest only rather than his own or his company s interest. He will be comprehensively trained, with certification in both financial and life planning. Fees will be completely transparent, or, better yet, your advisor will receive fees only from you and not from any company that wants to sell you a product.

Third, George provides an inspiring version of what the financial services will come to be in the form of a Banking Manifesto and a blueprint for how the banking and financial industry must be restructured radically different from what we ve seen over the last few decades. The economic collapse that resulted from the banking crisis only scratched the surface of the terrible wound of distrust of consumers around the world, a wound that threatens both capitalism and western liberal democracy. Actions taken by governments to mend the problem have been undercut by the lobbying, political contributions and cronyism of financial services companies, which wield great influence over government officials. The companies themselves have done nothing but add salt to our wounds. In George s vision, we see how this all can change into an industry that is known to model integrity and wisdom, and that puts each client s individual dream of freedom first at the very center of financial services and indeed of the economic life of the world.
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