Street Smarts: An All-Purpose Tool Kit for Entrepreneurs / Norm Brodsky, Bo Burlingham

Book Cover Street Smarts: An All-Purpose Tool Kit for Entrepreneurs
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/ Norm Brodsky, Bo Burlingham
Publisher: Portfolio
Availability:Usually ships in 24 hours
Sales Rank: 350726
ISBN-10: 1591843200
ISBN-13: 9781591843207


"One is tempted to say 'the only book you'll need on starting a business.' Brilliant! Genius! Choose your superlative-it'll fit."-Tom Peters

People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise.

Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.
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