A Genie's Wisdom: A Fable of How a CEO Learned toBe a Marketing Genius (Chinese Edition) / Jack Trout

This is a fable story. It just takes two hours to read through this story, but contains the 10 big sale wisdom method, which is always the collection of Mr. Trout after 40 years experience of marketing. ""10 To do of Mr. Trout"" tells you ten keypoints about positioning marketing. It has the biggest influence on concept of positioning of American marketing. The business war fo Mr. Trout is the requireed course for China's entrepreneurs.
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