International Marketing

Name: International Marketing
Author: Michael R. Czinkota, Ilkka A. Ronkainen
ISBN: 9780324317022

Author Michael R. Czinkota, Ilkka A. Ronkainen

Publisher South-Western College Pub

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Book Details

Author(s)Michael R. Czinkota, Ilkka A. Ronkainen

PublisherSouth-Western College Pub

ISBN / ASIN0324317026

ISBN-139780324317022

Sales Rank1,868,646

MarketplaceUnited States 🇺🇸

Description ▲

INTERNATIONAL MARKETING is an innovative up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. With this in-depth text, you will be prepared to conquer the international business world!