The Macrotel Files: An Intrapreneurial Case Study
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Book Details
Author(s)Leonard R. Graziplene
PublisherUPA
ISBN / ASIN0761836330
ISBN-139780761836339
AvailabilityUsually ships in 24 hours
Sales Rank5,436,826
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
Description ▲
Entrepreneurs who become intrapreneurs (form a formal relationship with a large organization) will have to learn to function drastically different in their new role. In order to achieve the expected success of bringing together the complimentary strengths of the two participants, several strategic issues will have to be quickly confronted.
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