This digital document is an article from Journal of Broadcasting & Electronic Media, published by Broadcast Education Association on March 1, 2003. The length of the article is 4696 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
From the author: This study experimentally compared stories that aired on local news programs across the U. S. with revised versions of the same stories. The stories were revised based on a set of theoretically developed post production rules designed to make news stories easier to process without making them less attention grabbing or arousing. Hypotheses predicted that the revised stories would be more comprehensible and memorable, would not reduce physiological or self. reported levels of attention or arousal, and would receive more positive affective and cognitive evaluations than the original stories. The results showed that the revised versions of stories were better remembered and better evaluated without sacrificing viewer attention or arousal.
Citation Details
Title: Making news memorable: applying theory to the production of local television news.
Author: Annie Lang
Publication:Journal of Broadcasting & Electronic Media (Refereed)
Date: March 1, 2003
Publisher: Broadcast Education Association
Volume: 47 Issue: 1 Page: 113(11)
Distributed by Thomson Gale
Making news memorable: applying theory to the production of local television news.: An article from: Journal of Broadcasting & Electronic Media
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Book Details
PublisherBroadcast Education Association
ISBN / ASINB0009FZACE
ISBN-13978B0009FZAC5
AvailabilityAvailable for download now
MarketplaceUnited States 🇺🇸