Creating and consuming experiences in retail store environments: Comparing retailer and consumer perspectives [An article from: Journal of Retailing and Consumer Services]

Name: Creating and consuming experiences in retail store environments: Comparing retailer and consumer perspectives [An article from: Journal of Retailing and Consumer Services]
Author: K. Backstrom, U. Johansson
ISBN: 978B000PAA3P9

Author K. Backstrom, U. Johansson

Publisher Elsevier

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Book Details

Author(s)K. Backstrom, U. Johansson

PublisherElsevier

ISBN / ASINB000PAA3PW

ISBN-13978B000PAA3P9

AvailabilityAvailable for download now

Sales Rank9,336,451

MarketplaceUnited States 🇺🇸