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Books by Bruce I Newman

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10 books found
The Marketing Revolution in Politics: What Recent U.S. Presidential Campaigns Can Teach Us About Effective Marketing (Rotman-UTP Publishing)
The Marketing Revolution in Politics: What Recent U.S. Pres…
By: Bruce I. Newman
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The Marketing of the President: Political Marketing as Campaign Strategy
The Marketing of the President: Political Marketing as Camp…
By: Bruce I Newman
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A Cross-Cultural Theory of Voter Behavior
A Cross-Cultural Theory of Voter Behavior
By: Wojciech Cwalina, Andrzej Falkowski, Bruce I. Newman
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Political Marketing: Theoretical and Strategic Foundations
Political Marketing: Theoretical and Strategic Foundations
By: Wojciech Cwalina, Andrzej Falkowski, Bruce I. Newman
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Communication of Politics: Cross-Cultural Theory Building in the Practice of Public Relations and Political Marketing: 8th Inte
Communication of Politics: Cross-Cultural Theory Building i…
By: Bruce I Newman
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A Cross-Cultural Theory of Voter Behavior
A Cross-Cultural Theory of Voter Behavior
By: Wojciech Cwalina, Andrzej Falkowski, Bruce I. Newman
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A Theory of Political Choice Behavior (Praeger Series in Public and Nonprofit Sector Marketing)
A Theory of Political Choice Behavior (Praeger Series in Pu…
By: Bruce I. Newman, Jagdish N. Sheth
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Communication of Politics: Cross-Cultural Theory Building in the Practice of Public Relations and Political Marketing: 8th Inte
Communication of Politics: Cross-Cultural Theory Building i…
By: Bruce I Newman
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The Mass Marketing of Politics: Democracy in an Age of Manufactured Images
The Mass Marketing of Politics: Democracy in an Age of Manu…
By: Bruce I. Newman
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Political Marketing: Theoretical and Strategic Foundations
Political Marketing: Theoretical and Strategic Foundations
By: Wojciech Cwalina, Andrzej Falkowski, Bruce I. Newman
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