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Books by Gianluigi Guido

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Behind Ethical Consumption: Purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuels
🇺🇸 United States
Behind Ethical Consumption: Purchasing motives and marketin…
By: Gianluigi Guido
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The Salience of Marketing Stimuli: An Incongruity-Salience Hypothesis on Consumer Awareness
🇺🇸 United States
The Salience of Marketing Stimuli: An Incongruity-Salience …
By: Gianluigi Guido
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