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Books by Gunter, Barrie

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4 books found
Consumer Profiles (RLE Consumer Behaviour): An introduction to psychographics (Routledge Library Editions: Consumer Behaviour)
Consumer Profiles (RLE Consumer Behaviour): An introduction…
By: Gunter, Barrie
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Consumer Profiles (RLE Consumer Behaviour): An introduction to psychographics
Consumer Profiles (RLE Consumer Behaviour): An introduction…
By: Gunter, Barrie
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Television Versus the Internet: Will TV Prosper or Perish as the World Moves Online?
Television Versus the Internet: Will TV Prosper or Perish a…
By: Gunter, Barrie
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Media Research Methods: Measuring Audiences, Reactions and Impact
Media Research Methods: Measuring Audiences, Reactions and …
By: Gunter, Barrie
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