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Books by Orville C., Jr. Walker

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2 books found
Marketing Strategy: Planning and Implementation (Irwin Series in Marketing, 2nd ed)
Marketing Strategy: Planning and Implementation (Irwin Seri…
By: Orville C., Jr. Walker, Harper W., Jr. Boyd, Jean-Claude Larreche
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Marketing Strategy: A Decision-Focused Approach
Marketing Strategy: A Decision-Focused Approach
By: Orville C., Jr. Walker
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