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Books by Thomas LÃ¼ers

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Shareholder Value-Orientierung im Marketing: Messung und Erfolgsauswirkungen (Schriftenreihe des Instituts fÃ¼r Marktorientierte UnternehmensfÃ¼hrung (IMU), UniversitÃ¤t Mannheim) (German Edition)

Shareholder Value-Orientierung im Marketing: Messung und Er…

By: Thomas LÃ¼ers

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