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Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

AuthorGeoffrey A. Moore
PublisherHarperBusiness
CategoryBusiness & Economics
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Book Details

Author(s)Geoffrey A. Moore
PublisherHarperBusiness
ISBN / ASIN0066620023
ISBN-139780066620022
CategoryBusiness & Economics
MarketplaceUnited States  🇺🇸

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