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The Whole Brain Business Book
Book Details
Author(s)Ned Herrmann
PublisherMcGraw-Hill
ISBN / ASIN0070284628
ISBN-139780070284623
AvailabilityUsually ships in 1-2 business days
Sales Rank1,361,490
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
Description
Presents the author's four-quadrant model of the brain and the corresponding thinking styles: logician, organizer, communicator, and visionary. Through practical explorations and exercises, this book shows individuals and organizations how to harness the power of the whole brain.













