International Management: Managing in a Diverse and Dynamic Global Environment Buy on Amazon
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International Management: Managing in a Diverse and Dynamic Global Environment

Book Details
Publisher McGraw-Hill/Irwin
ISBN / ASIN 0073210579
ISBN-13 9780073210575
Sales Rank #976,839
Marketplace United States 🇺🇸
Description
International Management: Managing in a Diverse and Dynamic Global Environment is about the unique opportunities and concerns that confront international managers as they navigate their companies through the complex and ever changing global economic, political, legal, technological and cultural environments. It describes theories of international management in the context of current and emerging realities in the global marketplace. The framework follows the course structure beginning with the macro-environment, then moves to the firm level, and concludes with the individual manager in the international setting. This approach is embellished with modern chapters on collaborative strategies, managing technology and knowledge, and ethics and corporate social responsibility. Each chapter concludes with a mini-case, and a comprehensive case concludes each section.
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