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Entrepreneurship (Irwin Management) / Hisrich, Robert | |
Publisher: McGraw-Hill Education | |
Availability:In Stock. | |
Sales Rank: 61829 | |
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The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today’s entrepreneurial challenges. From Bob Hisrich’s expertise in global entrepreneurship to Mike Peter’s background as a both a real-life entrepreneur and academic to Dean Shepherd’s current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.