Strategic Marketing Problems: Cases and Comments, 13th Edition Buy on Amazon
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Strategic Marketing Problems: Cases and Comments, 13th Edition

Author Roger A. Kerin
Publisher Pearson
Category Business & Economics
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Book Details
Author(s) Roger A. Kerin
Publisher Pearson
ISBN / ASIN 0132747251
ISBN-13 9780132747257
Availability In Stock.
Sales Rank #93,969
Category Business & Economics
Marketplace United States 🇺🇸
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Description
Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they’ve learned.
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