Business Communication: Polishing Your Professional Presence (3rd Edition) / Shwom, Barbara G.

NOTE: You are purchasing a standalone product; MyBCommLab does not come packaged with this content. If you would like to purchase both the physical text and MyBCommLab search for 0134088905 / 9780134088907   Business Communication: Polishing Your Professional Presence Plus MyBCommLab with Pearson eText -- Access Card Package, 3/e

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0133863301 / 9780133863307 Business Communication: Polishing Your Professional Presence, 3/E

0133866262 / 9780133866261 MyBCommLab with Pearson eText -- Access Card

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For courses in Business Communication

Communication in Business Practices

Business Communication: Polishing Your Professional Presence helps readers achieve the highest level of professionalism when conducting business. With a clear communication model that helps readers professionally analyze and react to any sort of business situation, this text stresses the importance of etiquette in successful entrepreneurial practices.

The Third Edition relates business communication to modern technologies and social media outlets, bringing the text into the context of our digital world. With a focus on learning and exercising crucial skills such as writing, speaking, critical thinking, and collaborating with peers, Business Communication prepares readers for social and communicative challenges they will face as businesspeople.