About the Product The number one-selling Principles of Marketing text is back in a new edition. In use at more than 30 universities and colleges across Canada, MKTG has lead the way in student engagement. Building on that success and informed with feedback from students and faculty, MKTG2 will reach new heights for engagement, currency, accessibility, and value. The hallmark design of the text has been refined based on student feedback to make the text even more engaging and to provide a foundation in the concepts of marketing that students will actually read. MKTG2 is organized in a new way to give the text a more logical progression and the examples and cases throughout the text have been thoroughly updated with increased emphasis on Canadian business. A CourseMate site now accompanies MKTG2 to offer students an even more enhanced online experience with their course and to offer instructors a more intuitive platform to track student progress and activity. Created using a "student-driven, faculty-approved" review process with students and faculty, MKTG2 is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners at a value-based price. Now you can buy Books online in USA,UK, India and more than 100 countries.
*Terms and Conditions apply
Disclaimer: All product data on this page belongs to . No
guarantees are made as to accuracy of prices and information.
How to buy a book?
Search for a specific Title OR Author Or ISBN
You can search by Title of Book(Partial names allowed).
You can search by Author of Book (Partial names allowed).
You can search by Subject e.g. Physics,chemistry (Partial names allowed).
You can search by ISBN e.g. 10 digits or 13 digits ISBN or asin of Book without any spaces or hyphens.
Shipping of Books is available all over the world with few exceptions.
Buying process is 100% secure.
Visitors Online
Contact Us
Create a Bookshelf of your Favorite books For Any Queries please don't hesitate to contact us at USA +1(760)3380762
+1(650) 9808080
India +91 9023011224
India +91 9023011224 (Whatsapp)
Buy Books online because as an Amazon Associate we earn from qualifying purchases.