Hybridization of MNE Subsidiaries: The Automotive Sector in India
Book Details
Author(s)
Florian Becker-Ritterspach
Publisher
Palgrave Macmillan
ISBN / ASIN
0230206697
ISBN-13
9780230206694
Availability
In stock. Usually ships within 2 to 3 days.
Sales Rank
#12,424,647
Category
Business & Economics
Marketplace
United States 🇺🇸
Description
MNEs setting up subsidiaries in emerging markets face the ongoing question to what extent they can transfer their home-grown or global organizational models. This book looks at how the cross-border transfer of production models in MNEs is related to strategic choices of firms and different kinds of contextual differences between countries.
