The Marketing of Sport
Book Details
Author(s)
Simon Chadwick
Publisher
Financal Times Management
ISBN / ASIN
027368826X
ISBN-13
9780273688266
Availability
Usually ships in 7 to 10 weeks
Marketplace
United States 🇺🇸
Ratings & Reviews
No reviews yet — be the first!
No reviews yet.
Description
The Marketing of Sport explores the latest developments in sports marketing with cutting-edge analysis by the world's leading sport marketing academics. International case studies, up-to-the-minute data and a wide-ranging list of websites provide an essential introduction to the key aspects of sport marketing.
