Mao in the Boardroom: Marketing Genius from the Mind of the Master Guerrilla
Book Details
Author(s)
Stricker, Gabriel
Publisher
St. Martin's Griffin
ISBN / ASIN
0312310854
ISBN-13
9780312310851
Availability
Only 1 left in stock - order soon.
Sales Rank
#71,102
Category
Business & Economics
Marketplace
United States 🇺🇸
Description
Steve Jobs, Richard Branson, and Ben and Jerry may think they were the first guerrilla marketers, but Mao beat them to the punch years ago. Get ready for the lessons of success from the original “Chairman” of the board. This is the new Little Red Book for a capitalist world.
