H. Igor Ansoff Critical Evaluations in Business and Management 2 vol

The visionary theories of H. Igor Ansoff (1918 2002) on strategic business management have inspired worldwide acclaim. Called the father of strategic management by Henry Mintzberg, he proposed that long-term profitability for a company results only from a commitment to understanding the political and social fabric of its community.

With a new introduction and extensive bibliography, this two-volume collection provides a thorough critical evaluation of Ansoff s contributions. It is an invaluable research resource for both student and scholar.