How Asia Advertises: The Most Successful Campaigns in Asia-Pacific and the Marketing Strategies Behind Them
60.00
USD
Book Details
Author(s)
Jim Aitchison
Publisher
Wiley
ISBN / ASIN
0470820551
ISBN-13
9780470820551
Sales Rank
#6,949,192
Marketplace
United States 🇺🇸
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Description
The first definitive sourcebook and compilation of 100 best advertising campaigns in Asia.
* The wide spectrum of campaigns will offer valuable business tools for easy side-by-side product comparison.
* Divided into 15 specific product or services to cater to a wide variety of marketers.
* The wide spectrum of campaigns will offer valuable business tools for easy side-by-side product comparison.
* Divided into 15 specific product or services to cater to a wide variety of marketers.
