New Dimensions in Investor Relations: Competing for Capital in the 21st Century
Book Details
Author(s)
Bruce W. Marcus, Sherwood Lee Wallace
Publisher
Wiley
ISBN / ASIN
0471141534
ISBN-13
9780471141532
Availability
Usually ships in 24 hours
Sales Rank
#3,747,684
Category
Business & Economics
Marketplace
United States 🇺🇸
Description
The acknowledged bible on investor relations
Investor relations is an essential facet of any publicly tradedcompany, inevitably affecting its stock price, investments, andliquidity. Maximizing Your Investor Relations provides practicalguidance needed to master this complex undertaking and advocatepersuasively on your company's behalf to achieve greaterrecognition and value. Comprehensive and thoughtful, it focuses oncontrolling the day-to-day mechanics of investor relations to moreeffectively compete for capital.
Investor relations is an essential facet of any publicly tradedcompany, inevitably affecting its stock price, investments, andliquidity. Maximizing Your Investor Relations provides practicalguidance needed to master this complex undertaking and advocatepersuasively on your company's behalf to achieve greaterrecognition and value. Comprehensive and thoughtful, it focuses oncontrolling the day-to-day mechanics of investor relations to moreeffectively compete for capital.
