Applied Management Science: Modeling, Spreadsheet Analysis, and Communication for Decision Making, 2nd Edition
Book Details
Author(s)
John A. Lawrence, Barry A. Pasternack
Publisher
Wiley
ISBN / ASIN
0471391905
ISBN-13
9780471391906
Availability
Usually ships in 24 hours
Sales Rank
#105,703
Category
Business & Economics
Marketplace
United States 🇺🇸
Description
Emphasizes building the most appropriate model possible from the available data.
* Major focus is on analysis and communication of results to management. Teaches readers how to conduct a management science study, analyze different situations, break down the steps of problem-solving, write a business report, and effectively communicate study results to management.
* A supporting CD-ROM is packaged with every book to include three complete additional chapters, additional cases and problems for every chapter, coverage of key algorithms and derivations, a review of statistics, the complete WINQSB package developed by Yih-Long Chang, and Excel files for every chapter.
* Computer Integrated Approach: Use of Excel, WinQSB, and LINDO for windows integrated throughout text for use in solving models.
* Major focus is on analysis and communication of results to management. Teaches readers how to conduct a management science study, analyze different situations, break down the steps of problem-solving, write a business report, and effectively communicate study results to management.
* A supporting CD-ROM is packaged with every book to include three complete additional chapters, additional cases and problems for every chapter, coverage of key algorithms and derivations, a review of statistics, the complete WINQSB package developed by Yih-Long Chang, and Excel files for every chapter.
* Computer Integrated Approach: Use of Excel, WinQSB, and LINDO for windows integrated throughout text for use in solving models.
