Starting A Digital Video Services Business: A Practical Guide

Advancements in video equipment, computers, software, and distribution capabilities have converged to provide us the means to develop high quality video and related media services for less cost and higher quality than ever before. You no longer need a dedicated studio full of single purpose, expensive equipment to create the quality product desired by your target clients. Now those with the right business and production knowledge can start their own business providing the services needed in today's video-oriented world. Learn the fundamental knowledge needed to understand both the business and the production issues related to starting a digital video production business. The material is presented in an easy to understand style, while including a comprehensive treatment of the needed fundamentals. Ideal for those wanting to learn the basic concepts related to business start-up issues and video (and related media) production. Includes index and samples.