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Marketing Concepts and Strategies

AuthorWilliam M. Pride, O. C. Ferrell
PublisherHoughton Mifflin Harcourt (HMH)
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Book Details

Author(s)William M. Pride, O. C. Ferrell
PublisherHoughton Mifflin Harcourt (HMH)
ISBN / ASIN0618665536
ISBN-139780618665532
MarketplaceUnited States  🇺🇸

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