Strategic Business Planning: A Dynamic System for Improving Performance & Competitive Advantage
16.57
USD
Book Details
Author(s)
Clive Reading,
Publisher
Kogan Page
ISBN / ASIN
0749442719
ISBN-13
9780749442712
Sales Rank
#2,098,543
Category
Business & Economics
Marketplace
United States 🇺🇸
Description
A clear and robust business strategy is essential to any successful enterprise. It must be understood by employees, customers, and stakeholders, and must have the universal support of the entire leadership team and board of directors.
