Doing Business in India: Street-smart Entrepreneurs in an Imperfect Marketplace (Response Books)

This is a practical guide for potential business entrepreneurs who wish to set up industries in India, especially non-resident Indians who want to return to their country.

The authors introduce the Indian industrial environment through real-life case studies of successful entrepreneurs. Case studies consider Indians - both resident and non-resident - and foreign companies. The authors emphasize: the attractiveness of the Indian industrial environment; possible problems strategies for survival and growth.