Bite-Sized Marketing: Realistic Solutions for the Overworked Librarian

Written and designed to reflect the way people read today, this book is structured to quickly impart simple and cost-effective ideas on marketing your library. Filled with contemporary marketing ideas, the authors provide

* How-tos of guerrilla marketing
* Cutting-edge digital marketing practices
* Benefits of traditional print media

Visually compelling and easy to read, this book will challenge you to market your library in new and original ways.