International Business: Social Demands, Challenges And Imperatives

This book is designed to explore the social demands, challenges and imperatives associated with conducting business operations across national borders. Its content is predicated upon the following basic premises:

Cross-border business operators have a moral obligation to seek socially beneficial results along with economically beneficial results in their policies, decisions and actions
Cross-border business operations need to be conducted in ways that are consistent with host countries' commonly honored ethical standards
Cross-border business owners and managers, like their host-country counterparts, have an express duty to comply with existing laws, rules and regulations
Cross-border business operators need to be responsive to the needs, rights, concerns, and expectations of customers in all the countries where their operations are undertaken
Cross-border business operators have a moral obligation to conduct their operations in ways that have negligible or no potential to exacerbate the depreciation of the quality of the natural environment in their host countries
The need to develop sound relations with all the external groups in their host countries which have a stake in their corporate policies, programs, and overall existence is an imperative cross-border business entities can shirk or slight only at their own peril.