Advertising & The Market Process: A Modern Economic View
Book Details
Author(s)
Robert B. Ekelund Jr., David S. Saurman
Publisher
Pacific Research Institute
ISBN / ASIN
0936488204
ISBN-13
9780936488202
Availability
In stock. Usually ships within 2 to 3 days.
Sales Rank
#6,441,889
Marketplace
United States 🇺🇸
Description
Counters traditional views among critics by arguing that advertising is essential to the economic process.
