Scriptwriting for Effective Telemarketing
Book Details
Author(s)
Judy McKee
Publisher
Technology Marketing Corp
ISBN / ASIN
0936840129
ISBN-13
9780936840123
Sales Rank
#443,721
Marketplace
United States 🇺🇸
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Description
The Telemarketing Industry Grows Up, Pre-Script Planning, The Statement/Question Technique: Never Make the Client Feel Wrong or Stupid, Secrets of Effective Telemarketing
Scripting, Outbound Calls, Inbound Calls, all About Objections, Script Formatting and Organization, Sample Scripts-Outbound, Assessing Performance, Some Final Advise, Code of Ethics: DMA, Scriptwriting Forms, Telemarketing Resource Guide
