Veteran media producer and speaker, Gene Vasconi tells it all. In his long career as a television producer/director and owner of a successful multimedia production company, Gene has uncovered the secrets to communicating effectively in any medium. Tune up your personal or business message easily and quickly with this essential action guide. Chapters include: Chapter 1: Understanding Communication Chapter 2: Making Your Mark in Person Chapter 3: One-On-One Communication Chapter 4: The Test Chapter 5: Inadvertent Communication Chapter 6: Agenda-Driven Communication Chapter 7: Communicating with Two-Way Electronic Devices (non Internet) Chapter 8: Communicating Via the Internet Chapter 9: Communicating Via Billboard, Newspaper or Business Card Chapter 10 Communicating Via Media (TV/Radio) Chapter 11: Non-verbal Communication Chapter 12: Power Writing for Maximum Communication Chapter 13: Self-Defense Techniques Chapter 14: The Value of Stories Chapter 15: Crisis Communication