Lester Beall: Space, Time & Content (Graphic Design Archives Chapbook Series, 1)

The new Graphic Design Archives Chapbook Series celebrates the achievements of key design pioneers whose work is collected at Rochester Institute of Technology. Lester Beall: Space, Time & Content explores the work of Lester Beall through reproductions of RIT's comprehensive holdings. Beall (1903-1969) gained prominence through his ads, posters and identity projects commissioned from such high-profile clients as the Chicago Tribune, Collier's and Time magazines, the Rural Electrification Administration and International Paper Company. Throughout his career, Beall's award-winning design and high principles made him a favored lecturer in professional and educational circles. He is now considered as one of the chief proponents of the American Modernist Design movement.