How To Be That Guy

This book reveals 47 secrets to help entrepreneurs MAXIMIZE their visibility, credibility, uniqueness, authenticity and memorability in the eyes of their customers and prospects. Ginsberg offers practical lessons for professionals who want to make a name for themselves such as:

*How to create an unforgettable personal brand
*Discover how to position your value and increase visibility to magnetize more business
*Facilitate authentic and approachable word of mouth about you, your company and your ideas