Dollar wise, Penny foolish

This book demystifies the arcane science of picking stocks, through the lives of a group of young students. Do-It-Yourself! What do you do when the light bulb burns out? What do you do when you decide to paint your room? You do it yourself! You have learned the art of fixing things involved in your life. However, when it comes to investing, why do you run to someone else to fix it? It is that you do not fully understand the concepts of investing. Choosing the right company in which to invest becomes quite a challenge. How useful it would be if you had the nitty-gritty details of investment, particularly in stocks taught through the form of narrative non-fiction? How useful would it be if the book explains each and every formula that helps in choosing the right companies in which to invest? What a great gift it would be to have the keys to unearth stocks that return at least 20% or more on an average in the long run! The Idea: Anything simplified is demystified! The goal of the book is to present investing in stocks in the form of fiction. Non-fiction reading takes a lot of time, effort and education, whereas fiction reading is considered to be entertainment. The readers will consume the vital medicine of financial concepts wrapped in a capsule of fiction. Understanding finance is like eating dry toast. If the toast has the right spread, it becomes delectable. The book explains that stocks are a form of investment that can reap rewards, as long as the right companies are chosen at a bargain. Even a fifth grader who understands basic arithmetic can master the techniques discussed in the book. The book helps readers of all ages to conquer the fear of investing in stocks. Each criterion involved in picking the right company is explained chapter by chapter. The complex financial concepts involved in evaluating companies are broken down to simple fragments, so that any reader can understand them with ease.