BrainShift is designed to help the reader create a life experience that is emotionally, spiritually, and financially fulfilling. This revolutionary book provides techniques such as goal setting tools, that allow anyone who wants to improve any area of their life to optimize their physical, intellectual, and mental health. The BrainShift process has helped hundreds of professionals, corporations, small businesses, individuals, parents, students, and children achieve results like: increasing income, mastering influence, achieving optimum health, improving relationship quality, feeling better about food and your body, reducing stress, having more fun, managing time effectively, self improvement and motivation as well as motivating others to enhance their productivity and happiness, and experiencing ongoing joy and fulfillment. Author Jeff Wilson, PhD, proposes that one s belief system is a critical element in their success so if you change your beliefs, you ll change your life. This can be done as easily as changing files on a computer. BrainShift uses a combination of ideas from some of the most brilliant thinkers in the areas of neurophysiology, motivation, subconscious mind power, human development, linguistics, and psychology of influence.