Performance By the Numbers: The Science of Pure Performance (The Pure Performance Trilogy) (Volume 1)

No matter if your business is a start up or a long-established international enterprise, Performance by the Numbers will help you set and exceed clearly defined goals for profitability and value. The book poses six fundamental questions that can take an enterprise to the next level regardless of its scale or industry. 1. WHY are you in business? 2. WHAT is your product? 3. WHO are your customers? 4. HOW do you operate? 5. WHEN do you make a profit? 6. WHERE are you taking your business? The answers are personified in a Dream Team of business advisors -- The Entrepreneur, The Craftsman, The Salesman, The Manager, The Accountant, and The Visionary -- who dwell in the heart and mind of every business leader. In the Supplement on Government Performance, a seventh honest servant, The Steward, asks the timely question: WHAT IF governments were run like a profit-making business?