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Framework for Marketing Management: WITH Global Marketing, a Decision-oriented Approach AND The Marketing Plan Handbook

Name: Framework for Marketing Management: WITH Global Marketing, a Decision-oriented Approach AND The Marketing Plan Handbook
Author: Philip Kotler, Kevin Lane Keller, Svend Hollensen, Marian Burk Wood
ISBN: 9781405888196

AuthorPhilip Kotler, Kevin Lane Keller, Svend Hollensen, Marian Burk Wood

PublisherPrentice Hall

CategoryPaperback

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Book Details

Author(s)Philip Kotler, Kevin Lane Keller, Svend Hollensen, Marian Burk Wood

PublisherPrentice Hall

ISBN / ASIN1405888199

ISBN-139781405888196

CategoryPaperback

MarketplaceFrance 🇫🇷

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