Netflix: Striving for Customer Satisfaction
Book Details
Author(s)Elgohary, Dr. Wagih R.
ISBN / ASIN1456523635
ISBN-139781456523633
AvailabilityIn Stock.
Sales Rank4,323,988
MarketplaceUnited States 🇺🇸
Description
This study focused on customer satisfaction and loyalty to Netflix. Customer satisfaction is an important issue for Netflix. Several scholars have indicated that Netflix business strategies have caused customers to be dissatisfied. Also, Netflix has faced several lawsuits from unsatisfied customers.
