Stop Your Grumbling.Get Out There!: The Essential Guide: Networking to Improve Your Bottom Line

Networking is the key to getting more clients in order to improve the profitability of your company. Written primarily for photographers and other creatives, this book gives advice that can be put to use immediately. The author, a photographer and well-known speaker on sales and negotiating, gives generously of his knowledge on a topic that's scary to most photographers. With a calm voice guiding you, the reader is pushed to move outside their comfort zones and begin the process of networking. The world of photography (and creative business in general) has become fiercely competitive. Remembering that people often choose to do business with people they like (and feel like they know) is an important concept to master. This book covers the important concept of reinventing yourself and staying fresh. As the market continues to change at a rapid pace, the advice in this book is truly useful for remaining competitive.