Feeding the Media Beast: An Easy Recipe for Great Publicity
Book Details
Author(s)Mark E. Mathis
PublisherPurdue University Press
ISBN / ASIN1557533970
ISBN-139781557533975
AvailabilityUsually ships in 24 hours
Sales Rank1,984,760
MarketplaceUnited States 🇺🇸
Description
In Feeding the Media Beast: An Easy Recipe for Great Publicity, former news anchor and reporter Mark Mathis gives publicity seekers a simple and highly practical formula to follow. Unlike other books, Feeding the Media Beast explains how to deal with journalists in a systematic way. This book establishes 12 rules that cover everything any PR person ever needs to know.
