Understanding the European Content Industries: A Reader on the Economic and Cultural Contexts of Multimedia
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Book Details
PublisherIos Pr Inc
ISBN / ASIN1586032909
ISBN-139781586032906
Sales Rank3,455,971
MarketplaceUnited States 🇺🇸
Description
Understanding the European Content Industries is an international and multidisciplinary reader with a clear focus on multimedia economics and content. The reader covers two main fields of analysis: (a) the economic perspectives of the European content industry and its impact on the market development, including new business models; and (b) the cultural and educational contexts of multimedia. A number of articles are based on academic papers from researchers with various backgrounds in media & communication research, sociology, computer sciences, and education, whereas other contributions from industry advisers and practitioners provide 'market reports' on specific issues.
